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Fiat launches new edition of Linea, Punto

Kolkata, Dec 4 : Fiat Group Automobiles India Private Limited (FGAIPL) launched the 'Absolute Edition' of Linea and Punto here on Tuesday.


President and Managing Director of Fiat Chrysler India operation Nagesh Basavanhalli said, "The launch of the Absolute Edition offers additional benefits at the same price."

"We came out with this celebratory offer keeping the consumers' sentiments and their needs in mind; so that they can avail maximum benefits at no extra cost," he added.

Basavanhalli said, "Our aim is to reach closer to the customer through giving right sales and service experience to them."

The Absolute edition of Linea and Punto has additional features which include features like touch screen, GPS navigator, reverse parking sensors, Linea and Punto branded door sill, contoured splash guards, carpets, boot chrome strip and 'Absolute' exterior branding.

The touch screen GPS Navigator and 3G tablet come with a 1.0-Ghz processor and runs on Android 2.3 OS.

It offers house level 3D maps and is equipped with phone functionality, multimedia and Bluetooth.

Moreover, Linea and Punto also offer Absolute pack, car pad, tablet, free RSA, exchange bonus and carpets worth Rs. 25000 on every car.

The customers can avail maximum benefits upto Rs 70,000 on Linea and Rs 60,000 on Punto, officials said.

The 'Absolute' edition comes with a customized accessory pack which offers additional value to customers at no cost.

Basavanhalli said, "We have plans for North East India. Four showroom has been inaugurated already while four are in construction process".

"Customer like our product because of its styling, easy handling, continuous world class services and products," he said.

Fiat has ninety three networks of dealers all over the country and will reach hundred at the end of this year, officials informed.

Meanwhile, Fiat India is further sponsoring the Green Valley Football team at the AIFF I -League.

According to the Manager of Green Valley Fiat from Assam, "People get the best stock of spare parts, good quality product and workshop. Fiat impresses the customer with their good sale and service and with more variations in new products."

"This is an asset. People buy it as an asset." he noted.

Pradip Hazarika, CEO of Green Valley Football said, "Fiat is gradually going to be a household name very recently".

Kajoria, Manager of Fiat said, "It also offers an online booking system. Fiat is now focusing more on service than sale".

--IBNS (Posted on 04-12-2013)

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