In the past, he has co-produced one of his highly successful films "Boss Engira Bhaskaran", also in Tamil.
"There are so many untapped international markets and this is my attempt to explore some of these markets. Malaysia and Singapore constitute such markets and I also came to know that my recent release 'Raja Rani' did well there. Therefore, I picked up the distribution rights of 'Irandam Ulagam' in these areas," Arya told IANS.
"Moreover, this film deserves an international audience. I'm doing my bit to take it to people outside our country to watch and enjoy," he added.
Arya is basking in the success of back-to-back hits "Raja Rani" and "Arrambam". Both the films have turned out to be blockbusters.
"Irandam Ulagam", which is slated to release Nov 22, also features Anushka Shetty. The film will be dubbed in Telugu, Hindi and foreign languages such as Georgian, Russian and Turkish.
--IANS (Posted on 10-11-2013)