Now co-create your colour with Allen Solly

New Delhi, Oct 11 : Allen Solly, one of the premium apparel segment, announced the launch of Colour Lab, a first of its kind concept that enables colour enthusiasts to co-create their own colour through an interactive tablet available at the brand's stores.

With its autumn-winter range, Allen Solly introduced a concept that promises to deliver custom-coloured merchandise that uses the finest of fabrics, a digital tablet and a dedicated manufacturing and distribution system.

Walk into an Allen Solly store, pick up the Colour Lab tablet, conceptualise and design your unique colour and the brand will match it for you in just 15 days and have it delivered using the best colour and garment technology, said a company statement.

"With the launch of 'Friday Dressing' in 1995 and the brand's celebrated Yellow shirt commercial four years later, Allen Solly officially became a name forever synonymous with colour and innovation. Now, we are taking it to a whole new level," said Sooraj Bhat, Brand Head of Allen Solly.

--IANS (Posted on 11-10-2013)

business-india-news headlines

Reliance rubber unit sets up customer support in Vadodara

India's GDP quadrupled in 10 years under UPA: Anand Sharma

Pay outstanding salaries to pilots: High Court to Kingfisher

India's forex reserves rise to $309.44 bn

Reliance Industries sees net profit of Rs.21,984 crore in 2013-14

Wipro Q4 profit rises by 29 percent, beats analyst estimates

Trade, commerce to drive India-US ties: Narendra Modi

PepsiCo launches free talk time offer

TCS, Twitter launch app to track Indian Elections

India's software market grew at 10pc in 2013: Research

Anand Mahindra, Banmali Agrawala, Ellen Lord named USIBC directors

Sigvaris appoints NovoMed as distributor in India

Quick Links: Goa | Munnar | Pondicherry | Free Yearly Horoscope '2014


Your e-mail:

Your Full Name:

Type verification image:
verification image, type it in the box


Back to Top