The innovative and affordable range, Trubeats, was unveiled by fusion band Mrigya.
The product line included innovative headphones -Free Spirit and Slix and speakers - Metal and Solo.
The portable range of Trubeats devices are designed with optimized sound chambers for maximum sound and superior durability for an enhanced experience.
The affordable Trubeats range is available from Rs. 1295 to Rs. 3195.
Speaking about the launch Rajiv Bapna, Director, Amkette said "With the proliferation of portable audio devices and the Modern Age of Music being defined by the music in our pockets, we at Amkette Acoustix created a range of Trubeats products that answers the way the youth consumes music while on the move, ensuring a world of audio in our hand.
"This range of Trubeats has been crafted with world class technology while keeping in mind price sensitivity. We believe this will revolutionize the mobile audio space in the country. With this launch we are also happy to announce our association with Mrigya who also reiterate our commitment of an Indian born brand with an international appeal thorough their music," Bapna said.
Karan Sharma, Mrigya, said "We are happy to associate with Amkette Acosutix as their vision is very similar to our music which is constantly evolving, by pushing boundaries and pursuing a culture of constant innovation."
The affordable Trubeats range of headphone and speakers will be available in more than 22 cities across India in Amkette stores along with Large Format Retail stores (LFRs) like Jumbo, Croma, Reliance Digital, E-zone and other online portals.
--IBNS (Posted on 11-10-2013)