SMAC technologies offer big business opportunity: Report

Chennai, Sep 24 : Social media, mobility, analytics and cloud computing (SMAC) technologies offer USD 225 billion business opportunity for Indian information technology and business process outsourcing (BPO) sector, states a research report released here Tuesday.

According to the report "The SMAC Code - Embracing New Technologies for Future Business" prepared by Confederation of Indian Industry (CII) in association with KPMG, SMAC technologies enables enterprises to leverage the cloud (delivery of computing resources as services over the internet) for storing huge amounts of data generated over social media and analyse the same to derive business advantage.

The report was released by P. Thangamani, minister for industries, Tamil Nadu, at the 12th edition of Connect 2013 annual conference and exhibition on information, communication technology (ICT) organised by CII and Tamil Nadu government.

SMAC is considered to be a multi-billion dollar opportunity, globally for the IT-BPO vendors.

The enterprises are increasingly adopting these technologies, as they become more agile with information sharing within organisation and seek more insights about their customers to serve them better.

Citing industry estimates the report states that the world information and communication technologies (ICT) spending will reach the USD 5 trillion mark by 2020 driven by the combination of social media, mobility, analytics, and cloud.

The report observed that social media would help IT-BPO firms capitalise on the growth generated by the increasing usage of social media by consumers and businesses.

It said there are over 4.5 billion mobile subscribers and over 2.5 billion internet users, and the world has already entered the post-digital era.

There are over one billion social media subscribers globally, who are already disrupting traditional models of marketing and selling.

--IANS (Posted on 24-09-2013)

business-india-news headlines

Taj Bengal presents chocolate shoes

JSW Steel inaugurates CRM-2 facility in Karnataka

L&T Construction wins Rs 4510 cr Doha Metro project

Mindtree, IGD launch inaugural e-commerce award

GlacialLight launches low bay lights

DLF leases 3 million sqft office space in FY 14

Tanishq launches special Akshaya Trithiya offers

Azure Power joins Accenture for ERP solution

Air India to lease aircraft to generate cash

Woo your taste buds with Birizza

Infotech's net up by 15 percent

69 percent cyber attacks targeted at large companies in India: Report

Quick Links: Goa | Munnar | Pondicherry | Free Yearly Horoscope '2014


Your e-mail:

Your Full Name:

Type verification image:
verification image, type it in the box


Back to Top