As part of the agreement, Tata Motors on Monday signed a Distribution Agreement ("DA") and Technology License Agreement ("TLA") with USF-HICOM (Malaysia) Sdn. Bhd., a subsidiary of DRB-HICOM Berhad.
Tata Motors also signed another Importation Agreement ("IA") with another DRB-HICOM subsidiary, DRB-HICOM Auto Solution Sdn. Bhd. ("DHAS") and USF-HICOM.
RT Wasan, Head, International Business, Commercial Vehicles, Tata Motors said, "One of the key parts of our business is the importance of our partnership with DRB-HICOM, which will not only help us service this market well, but also play a significant role in ensuring that we are listening to our customers."
YBhg Tan Sri Dato' Sri Haji Mohd Khamil Jamil, Group Managing Director of DRB-HICOM Berhad, said, "Through our subsidiary, USF-HICOM, we at DRB-HICOM intend to establish the Tata Motors brand, and promote its products and services, providing the best customer experience".
The signing of the strategic and dynamic partnership would pave the way for a mutually beneficial collaboration between Tata Motors and DRB-HICOM, and will offer various synergies for all parties involved.
The agreements will enable DRB-HICOM via USF-HICOM to become the exclusive distributor of selected Tata commercial vehicles, as well as expand its vehicle assembly business and distribution network in Malaysia.
Meanwhile, the Importation Agreement ("IA") will enable DRB-HICOM via DHAS to become the exclusive importer and logistics service provider for Tata Motors Completely Knocked Down ("CKD") and Completely Built Unit ("CBU") vehicles in Malaysia.
--IBNS (Posted on 10-09-2013)