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Castrol India launches Castrol RX Super Max

Mumbai, Aug 20 : Lubricant manufacturing company Castrol India Limited on Tuesday launched Castrol RX Super Max Fuel Saver, in association with commercial vehicle Original Equipment Manufacturer (OEM), Tata Motors Limited.


Castrol RX Super Max Fuel Saver, co-engineered by Castrol India Limited and Tata Motors Limited, is designed to increase the fuel efficiency of Tata trucks by 1.5 percent and save substantial amounts of diesel as well as operating costs, the company said in a statement.

Commenting on the new product, Ravi Pisharody, ED, Commercial Vehicles, Tata Motors said, "Castrol RX Super Max is being launched at an opportune time when the commercial vehicle industry is facing serious challenges. I am confident that this product will be a huge success and will benefit truck drivers as well as operators."

On the occasion of the launch, Ravi Kirpalani, Managing Director, Castrol India Limited said, "Castrol and Tata Motors have a long and enduring partnership of over 30 years in India. Castrol RX Super Max Fuel Saver is an exciting new product which has been co-engineered with the objective of improving fuel efficiency and thus reducing the cost of operating a truck."

"The product has been developed and rigorously tested over four years in the laboratory and on the roads and will directly benefit Tata Motors customers. The challenge was to develop an oil which was fuel efficient but yet tough enough to withstand the huge pressure faced by trucks on difficult road and operating conditions including overloading," he said.

Castrol and Tata Motors' three decade long relationship in India has been recently extended overseas in Bangladesh, South Africa, Thailand and Indonesia.

--IBNS (Posted on 20-08-2013)

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