The idea behind launching it on the occasion of the Independence Day is to offer Indian consumers the freedom to choose from a range of phones having a variety of features at varied price points, said the company.
Commenting on the launch, Ajjay Agarwal, Chairman and Managing Director of Maxx Mobilesaid, said: "Maxx Mobile understands the 'value for money' attitude of Indian consumers and aims to provide every user a mobile phone with maximum features at the most affordable prices."
The different models launched by the company include Android Phones - AX5 Plus, AX40, AX353, AX50,;Feature Phones- MT280, MX426, MX425e, MX501, MX514, MX247, MX152T, MX153T, MX504, MT350, and and Tablet -Tab722.
The Android phones are mid range smartphones starting from Rs. 3131 to Rs. 6500, including the MSD7 AX50, with 3G capability, 5 inch display, Android 4.2.2 Jelly bean 5 MP rear camera at an MRP of 6262.
In the feature phone segment, the phones start from Rs. 1050 to Rs. 2599.
The feature phones launched also includes models like WOW that has a special IML Finish body which givesit a classy look.
--IBNS (Posted on 14-08-2013)