TVS Motor bets big on Uganda, Kenya

Chennai, Aug 2 : Two- and three-wheeler-maker TVS Motor Company Ltd Friday said it plans to set up an assembly line in Uganda in six months time and also launch two new motorcycle models in the East African nation to capture 25 percent market share in a year's time.

"During the course of next two quarters we intend to step up an ultra modern assembly line through which we will roll out products that are tailor made for the Ugandan region. We also intend to launch two new motorcycle models during this period.

"These motorcycles will be specifically developed and designed keeping African conditions in mind and will be assembled at the same facility," K.N. Radhakrishnan, president and CEO was quoted as saying in a statement filed with the stock exchange.

Company officials were not available for comments on the outlay and whether the Ugandan venture will be a wholly owned subsidiary or a joint venture with the local partner.

According to Radhakrishnan, Uganda is a large market for two-wheelers and TVS Motor will capture around 25 percent of the market share within one year of the assembly line going on stream.

Last month TVS Motor announced its plans to launch two new motorcycle models in Kenya, commissioning an assembly line at Nakuru.

According to TVS Motor, the company has a decade-long presence in Kenya and is currently partnered with Car and General, Nairobi and Abson Motors, Mombasa for distribution of two- and three-wheelers, respectively.

Radhakrishnan said the company commands 27 percent share in the Kenyan market among competing equivalent products. With a fully functional assembly line and with the introduction of new models the market share is expected to go up to 40 percent.

--IANS (Posted on 02-08-2013)

automobile-news headlines

Fiat India sets up free summer check up camps

Volvo cars explores future of child protection

Honda introduces 'Anniversary edition' of Amaze

Mercedes-Benz launches SUV GL 63 AMG

Hyundai receives 11,000 bookings of entry-level sedan Xcent

Soon, Supersonic car that will travel at 1,000mph

Tata Motors global sales at 95,668 units in March

Tata Motors global wholesales at 95,668 in March

Tata Motors Group global wholesales at 95,668 units in March 2014

Marginal rise in car sales expected this fiscal: SIAM

Maruti Suzuki to recall 103,311 vehicles

Tata Motors launches new variant of Aria

Quick Links: Goa | Munnar | Pondicherry | Free Yearly Horoscope '2014


Your e-mail:

Your Full Name:

Type verification image:
verification image, type it in the box


Back to Top