IBN7 repositions with tagline "Bebaq. Bekhauf"

New Delhi, July 13 : Hindi news channel IBN7 will don a new look, with a new logo

and a new tagline - Bebaq.Bekhauf - in place of the earlier "Khabar-Har keemat Par" as part of a repositioning exercise from Monday.

"We are delighted to announce the new look of the channel. With the new logo and the revamped look, we intend to enhance the brand recall and continue with our vision to deliver quality news and programming which will have a positive impact on our viewers,"
Editor-in-Chief Rajdeep Sardesai said.

The revamped look of the channel is being aided by a new campaign Nidar(fearless), Atal (accurate), Prachand (impactful) and Satya (truthful), which reflects the channel's approach to covering news, a statement said.

--IANS (Posted on 13-07-2013)

television-news headlines

Now experience 'Khatron Ke Khiladi' 3D interactive game

Ali Asgar multi-coloured act in 'Jeannie & Juju'

I'm on a break from fiction: Kritika Kamra

'Khatron Ke Khiladi' a dream fulfilled : Mugdha Godse

From football to guns, Parminder Nagra likes to play strong roles

Had to closely work on my look: Aditya on 'Encounter'

'Khatron...' like roller-coaster ride for Rochelle

Don't eat pakodas, go vote on polling day: Kapil Sharma

'Ek Tha Rusty II' soon on TV with actors from Sikkim

Simone Singh sports vintage look for 'EK Hasina Thi'

Sunil Grover welcome on my show: Kapil Sharma

Kapil Sharma's b'day wish: Hosting Sachin Tendulkar on his show

Quick Links: Goa | Munnar | Pondicherry | Free Yearly Horoscope '2014


Your e-mail:

Your Full Name:

Type verification image:
verification image, type it in the box


Back to Top