Need for more wire new agencies in media sector: Manish Tewari
New Delhi, Mar.21 : Information and Broadcasting Minister Manish Tewari on Thursday said that taking into account the potential of the growing media sector and the flow of information in the news segment, there existed a case for more wire news agencies being established across the media landscape in the country.
Speaking at the 52nd anniversary celebrations of United News of India here today, Tewari said the potential was tremendous as these agencies facilitated information flow at the sub regional, regional and national level.
"The increase in number of news agencies would not only enable local based news being highlighted at the national level, it would also enable such agencies to balance news dissemination at the national and local level. Taking into account the diversity of information dissemination, such mechanisms would enable local issues being highlighted as prominently as those at the national level," Tewari added.
Elaborating further, Tewari said there was an urgent need to outline sustainable revenue models.
Quoting the instance of the digitization process, he said it was an attempt to bring about transparency and a long term sustainable process in the broadcasting sector which would help all stakeholders.
The revenue models would also have to take into account the parameters that were addressing different audiences with the emergence of new media platforms and instant communication mechanisms, he added.