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New beer cup connects guzzlers on Facebook with a toast

Washington, May 1 : Budweiser's Brazil team has come up with the Buddy Cup - a cup that when tapped with another one of its kind allows the two cup holders to become Facebook friends.


A computer chip with what Budweiser calls a "bump sensor" is integrated into the bottom of the cup.

Also on the bottom of the cup is a QR code, which works with a Budweiser app to link the cup to your Facebook account.

When two people clink glasses, the friend request is sent from one to another.

"The Buddy Cup brings together the in-bar experience with Facebook, the most used social media channel for our consumers," Manuel Rangel Macchiavello of Budweiser Brazil told ABC News.

The Buddy Cup joins some other connected food utensils.

HapiLabs came out with its connected HapiFork at CES earlier this year.

The fork pairs with your phone and warns you when you are eating too fast by vibrating.

And in March, to promote new flavored varieties of their popular baked beans in the United Kingdom, Heinz released special spoons outfitted with tiny MP3 players.

--ANI (Posted on 01-05-2013)

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