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Spider-Man to hit India before U.S.

Posted on May 15, 08:28AM | IBNS

New Delhi, May 14 : Sony Pictures has announced that its upcoming superhero flick 'The Amazing Spider-Man' will hit screens in India at the end of next month, ahead of opening in the United States.

The Marc Webb-directed movie, that also stars Indian actor Irrfan Khan, will premiere in Indian cinemas on June 29 which and before releasing on July 3 in the U.S.

In the movie where 28-year-old Andrew Garfield stars as Spider-Man, Irrfan Khan plays the character of Dr Ratha, an associate of the character Dr. Curt Connors aka The Lizard played by Rhys Ifans.

"Each of the Spider-Man franchise films has broken records on its release in this territory. We are very confident that Indian audiences will enjoy the new reboot of the franchise even more because they are watching it before the U.S. and also, as this film has an India connect," said Sony Pictures India Managing Director Kercy Daruwala was quoted as saying.

Spider-Man 3 grossed Rs 680 million (USD 13.6 million), which at the time, made it the highest grossing Hollywood film here according to Sony Pictures India, until that record was broken by Avatar which grossed over USD 22 million in 2009.

"Our lineup of strong franchise films with mass appeal and already established high brand recall are ideal for unique and exciting co-promotional activities with like-minded brands, both local and international," said Sony Pictures India, Director-Marketing, Divya Pathak.

"After completing 75 years as a studio in India, 31 of which I have personally been a part of, I can say without a doubt that this is our biggest and most exciting lineup ever with tried and tested record-breaking performance at the Indian box office," added Daruwala.