Pop group JYJ publicity envoy for 2014 Asiad
Seoul, Feb 19 : The organising committee of the 2014 Incheon Asian Games said Tuesday that South Korea's pop group JYJ will act as the grand continental event's publicity ambassador.
"We hope JYJ's international fame will help increase Asian people's awareness of the Incheon Asian Games and make the event a success," said Kim Young-soo, president of the organising committee.
JYJ is a three-member boy band, who travelled 15 cities across the country 2011-12 on a concert tour and drew an audience of over 210,000.
The Incheon Asian Games are slated from Sep 19 to Oct 4 in 2014 and will feature 36 events. It is also expected to attract 20,000 athletes and officials from 45 countries and regions of Asia.