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Posted on Jan 31, 07:53PM | IBNS
Mumbai, Jan 31 : Reliance Communications (RCOM), India's fully integrated telecommunications service provider, on Thursday announced their exclusive partnership with Lenovo, the second largest PC company in the world, to redefine the CDMA device ecosystem in the country by launching a range of innovative smartphones in the country.
The complete range of smart-phones across screen sizes and processor speed will be attractively priced and works on CDMA and GSM network simultaneously and use the Reliance 'Dual Core' network advantage that switch calls between the two networks automatically based on the strength and quality of RF signals.
The Reliance Lenovo co-branded smart-phones will be exclusively available to Reliance CDMA and GSM customers on its superior network with the widest coverage area covering over 20,000 towns across the country bringing in the best customer experience on the attractive smart-phones.
Reliance Communications' partnership with Lenovo is aimed towards leading the next wave of smartphones and tablets across the country with the widest footprint of High Speed Data network of Reliance.
The range of products and special customer plans will be available across 2500 Reliance stores and 1000 company stores of Lenovo.
The Reliance Lenovo co-branded smartphones will operate on the latest Android operating system with a dual core 1 GHz processor that supports all latest applications and comes with a strong battery life.
The co-branded smartphones will be available across the widest distribution and retail network in the country managed by Reliance and Lenovo distribution channel.
Announcing this partnership, Gurdeep Singh, President and CEO - Wireless Business, Reliance Communications Limited, said, "We are confident that the unmet demand of an innovative CDMA smart-phone with exciting features at an attractive price point bundled with our most innovative "All Share" plans will fulfil the demand of every customer on our superior network."
"The Indian smart-phone market represents solid growth opportunities where CDMA / GSM smart-phone penetration is still low. The consumer response to our smart-phones in these few months has been very encouraging," said Liu Jun, President, Lenovo Business Group.
"Having made strong inroads owing to our innovative product offering, we saw a great synergy with Reliance Communications to provide cutting edge phones for our consumers as a next step to penetrate the market further. With this partnership, we aim to replicate our China success and gain market share in the booming smart-phone market in India," said Liu Jun.