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DigiVive partners IndiaCast for 20 channels
Posted on Jan 29, 03:39PM | IBNS
India's premier mobile TV service, nexGTv, and IndiaCast, a joint venture between TV18 and Viacom18 that distributes TV channels across various platforms, on Tuesday announced their partnership for live streaming of twenty popular and regional channels.
These channels are for over 7.5 million current and new end subscribers of nexGTv service.
These channels include - Colors, MTV, CNBC-TV18, IBN7, CNBC Awaaz, IBN Lokmat, CNN IBN, History TV18, ETV Gujarati, ETV Marathi, ETV Bangla, ETV Kannada, ETV Oriya, ETV UP, ETV MP, ETV Rajasthan, ETV Urdu, ETV Bihar, ETV and ETV2.
This partnership further enhances nexGTv regional channels bouquet. On demand of nexGTv users, History channel has been added to the existing bouquet.
At present, nexGTv users have access to over 100 channels with plethora of features like - replay TV, EPG guide, on screen controls, option of deleting and listing the channels as per their choice and much more.
On an average there are 30,000 downloads every day of DigiVive's nexGTv mobile TV service.
G. D. Singh, Director, DigiVive said, "We are glad to partner with IndiaCast for live streaming of twenty channels of TV18 and ETV. This tie-up will help in massification of entertainment as this will open avenues of reaching out to many potential users with the channels in their respective languages.
"With increasing customer base, our endeavor is to enrich our content options so as to offer the best quality of TV service on the move."
Talking on this partnership, Anuj Gandhi, Group CEO - IndiaCast, said, "Digital Entertainment is rapidly growing with mobile internet users increasingly turning to their mobile phones for day to day entertainment options.
"We believe this collaboration with DigiVive is a great opportunity to extend the viewership of 20 of IndiaCast's most popular entertainment brands and strengthen our digital engagement."
"This partnership will enable us to build on DigiVive's 6.5 million viewer base thereby further expanding our reach and presence online by giving audiences an easy access to their favourite content."
nexGTv is one-of-its-kind service and various features like replay TV, adaptive streaming, best-in-class user interface and 24x7 customer care support call center makes it very unique from other prevailing mobile TV services in India.
It offers channel ranging from national to regional in the category of entertainment, movies, news, and much more.
It offers best of content with top channels such as Sony bouquet, Star bouquet et al.
One of its unique features is adaptive streaming which enables seamless live streaming even on 2G network.
DigiVive is one of the leading data VAS providers in the fast emerging infotainment and data MVAS industry.