Ssangyong Motor's sales up 37pc
Ssangyong Motor, part of the USUSD15.9 billion Mahindra Group, announced that the company recorded total sales of 11,871 vehicles in December 2012 - 5,365 vehicles in domestic sales and 6,506 in exports including CKD.
Ssangyong's sales exceeded 10,000 vehicles for four consecutive months with an increase of 37pc from the same month last year.
The domestic sales hit a monthly record high, increasing by 21.8pc compared to the previous month and 53.2pc compared to the same month last year thanks to an upward trend in sales of the Korando series. Exports also showed a steady growth with an increase of 26pc as compared to the same month last year.
Despite a sluggish global economy, Ssangyong's cumulative sales in 2012 recorded 120,717 vehicles, including 47,700 vehicles in domestic sales and 73,017 in exports with a year-on-year increase of 6.8pc .
Especially, its cumulative domestic sales recorded the highest growth of 23.4pc compared to the last year among the automakers through sales increase of refreshed models such as the Korando C and Korando Sports.
Exports were at the same level as last year's highest sales boosted by the Russian market. Exports to the Russian market stood at 32,328 vehicles and this is the first time the company has recorded annual exports of over 30,000 to a single country.
Lee Yoo-il, CEO of Ssangyong Motor, said, "It is a very meaningful accomplishment that the company achieved the highest growth among the domestic and imported automakers despite a sluggish global economy."
"We will further increase our global sales through differentiated marketing strategy and reinforced export product line up, continuously."