'Quantum of Solace' twice as violent compared to 1st Bond flick
James Bond last movie 'Quantum of Solace' has more than double the amount of violent acts than was seen in the original 1962 movie 'Dr No,' a study has revealed.
The researchers from New Zealand's University of Otago analysed 22 official franchise films, which span 46 years, to test the hypothesis that popular movies are becoming more violent.
They found that rates of violence increased significantly over the period studied and there was an even bigger increase in portrayals of severe violence acts that would be likely to cause death or injury if they occurred in real life.
While the first Bond film only featured 109 trivial or severely violent acts, there were 250 violent acts in Quantum of Solace. The latter film featured nearly three times as many acts of severe violence.
In counting and classifying violent imagery in the films the researchers used a scheme modified from a US 1997 National Television Violence Study.
Violent acts were defined as attempts by any individual to harm another and classified as severe (like punching, kicking, or attacks with weapons) or trivial violence (like a push or an open-handed slap).
The research has been published online in the US journal Archives of Pediatric and Adolescent Medicine.