Nokia challenges Apple by re-branding map service as 'Here'
Finnish mobile giant Nokia has re-branded its map service as 'Here', hoping that app developers on Android and iOS will use its software.
The firm said that it would "redefine [the] digital map landscape" with a new partnership with Mozilla and an acquisition of the 3D capture company, earthmine.
The troubled mobile giant has also already submitted an app to Apple, which is still struggling to get over its recent maps problems in the latest release of iOS6, and is hoping to take advantage of Apple's cancellation of its deal with Google's maps, The Telegraph reports.
According to the paper, Nokia said the app, which is based on an open web standard of HTML5, would also include offline capabilities, voice-guided walk navigation, and public transport directions.
The application is scheduled to be available for free download from Apple's App Store in the next few weeks, and a software development kit will also be available for developers using Google's Android operating system, the paper said.
Nokia's partnership with Mozilla is also expected to bring new location experiences to the Firefox operating system, the paper added.