Rooter's latest Android app-update aims at delivering a complete, 360-degree user experience to sports fans

2 months ago | 06-02-2017 | ANI

New Delhi , Feb. 6 : Rooter, the world's first social platform that connects sports fans and engages them during live sporting events, has added several new features to its Android app. The platform has enabled real-time updates and match facts for all the matches hosted on Rooter. This will provide a complete, 360-degree engagement experience to Rooter users, giving them an opportunity to immerse themselves in sports.

Rooter has also streamlined and simplified the app flow with the latest feature rollout. Live match prediction games now come with live scores and stats, thereby completing the user experience through the platform. Live match forums with real-time commentary allow fans to pick their sides and root passionately for their favourite teams, and keep them up-to-date with the latest happenings from the pitch without any break in their peer-to-peer interactions. An inbox has been added to help users manage and access their in-app notification at a single place to further deliver a truly world-class user experience.

This focus on creating an unparalleled user experience is why the average daily time spent by active Rooter users on the app has increased to 13.37 minutes in January from 8.25 minutes clocked in the month of December.

"Rooter was launched to be the ultimate destination for sports fans to engage with their most favourite sports in real-time. With the latest feature update, we have taken a big step towards achieving that goal and providing an unparalleled sports fan engagement experience to our users," said Piyush, Founder and CEO, Rooter.

Rooter has launched a new feature known as passion score. Calculated on the basis of users' sports-related social media activity as well as their success in various in-app games such as predictions and pre-match quizzes, it allows sports fans to engage and connect with others sharing the same level of zeal for sports as they do. The passion score is displayed right at the top of the redesigned home screen, along with other key user profile information such as matches participated in, points aggregated, and overall rank.

"Rooter allows fans to uniquely engage with live games across multiple sports on a single platform. Since the format for live gaming and chat forum are same for all sports, fans are prompted to follow new sports and leagues. As a result, many fans that had joined for a particular sport are now engaged with many different sports; international fans are playing games related to the Indian Super League, while several users following football and cricket are crossing over to niche sports like basketball and F1 racing," added Piyush.

With several new sports expected to be added to its engagement catalogue, Rooter is looking to partner with sports associations, leagues and sports-based brands in order to facilitate a much more immersive and connected interaction between sports fans and brands. The platform is also planning to follow the successful feature launch on its Android app by rolling out similar updates for its iOS app by mid-February.