Mumbai, Aug 13 IANS | 4 months ago

Young and talented fashion designers Kallol Datta and Nachiket Barve have put their creativity to use for a 'Signature Line 2014' for the home decor space.

The duo has tied up with Bombay Dyeing for the innovative line as part of the bed and bath linen brand's Signature Line, which is an annual initiative to collaborate with renowned designers.

Barve has created two diverse collections. While his 'Lightness of Being' epitomizes calmness, sound sleep and wellbeing; 'Toxin' on the other hand is aimed at the vibrant energy of young India with a modern, graphic and funky vibe.

"I believe that the collection will be a must have for people with contemporary aesthetics who are seeking a tinge of modernity and joy in their homes," Barve said in a statement.

Datta has collaborated with the hallmark brand by designing two collections - 'Artisanal', which focuses on the evolved consumers who appreciate the finer details in life, including the sheets they sleep on.

His second collection 'Elysian' is a print heavy line comprising of micro and macro prints, apt for the discerning youth of India.

He said: "For a young brand like Kallol Datta 1955, it has been a pleasure to work with an iconic brand such as Bombay Dyeing and I look forward to seeing the Signature Line 2014 in homes across India."

The collection was launched at a glitzy event held here Tuesday.

These designer products are targeted at the more evolved and well-traveled consumers, who are clued in to global trends, said Ashok Kaul, CEO (Retail), Bombay Dyeing.

"We are positive about an overwhelming response to the Signature Collection, since these two designers have a wide and varied design offering to please all kinds of fashion sensibilities, not just urban elite, but also fashion and style conscious people across the country," he added.

The collection, priced at Rs.4,599 onwards, is available in bed and bath range.

(Posted on 13-08-2014)

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