Fiat India sets up free summer check up camps
Fiat Group Automobiles India Pvt. Ltd (FGAIPL) has announced it will set up free summer check up camps at its exclusive dealerships across India that will start on Apr 18 and end on 20th covering all the states.
This move is in continuation with Fiat's strategy to reach out to a wide base of customers located across India and reiterate its commitment to the Indian market.
Speaking about the initiative, Nagesh Basavanhalli, President and Managing Director, FIAT Chrysler India Operations said, "FIAT India is repeatedly taking efforts to reach out to its current and prospective customers with check up camps. The summer check up camp is an effective way to connect with our existing customer base of over 2 lakh and reiterate our commitment to them. Through the check up camps, we will replicate FIAT's global standards in after sales service in India.We have seen a very positive response to the check up camps that were concentrated in the past and have therefore decided to launch summer camps keeping the changing weather in mind across India".
The company said Fiat exclusive dealership executives will contact existing Fiat customers through text messages and e-mails to inform them about the camps.
The 3 day summer check up camps are set up at all the exclusive Fiat showrooms in 85 cities of the country.
Fiat will provide an extensive 54 point check up for all Fiat customers, free top wash, free AC disinfectant treatment, 20 percent discount on labour and 10 percent discount on car parts related to AC system.
(Posted on 18-04-2014)