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Arvind Goodhill launches formal suits

Posted on Feb 26 2014 | IBNS

Bengaluru, Feb 26 : Arvind Goodhill Suit Manufacturing (P) Ltd, a joint venture between Arvind Ltd. and Goodhill Corporation of Japan, announced the launch of formal suits on Wednesday.

The joint venture firm has set up a Greenfield suits manufacturing facility based out of Bommansandra Industrial estate in Bengaluru, to produce high-end formal suits catering to the needs of evolved Indian and overseas customers.

The unit has started with two lines each for jackets and trousers, with the capacity to produce 350,000 pieces of jackets and 600,000 pairs of trousers annually.

In its first year of operation, it expects to achieve a turnover of around Rs. 100 crore.

Commenting on product launch, Kulin Lalbhai, Executive Director, Arvind Ltd, said,"With this venture, Arvind Ltd has entered into the worsted segment and suits manufacturing, expanding its product portfolio offering. The Company now offers a complete vertical solution in the garmenting space ranging from suits to jeans and from formals to casuals. With Goodhill's design and process technology, we will be able to target the premium market and offer our customers a product made in India and marked to perfection."

Hideki Yoshioka, President, Goodhill Corporation Ltd, Japan said, "With its diverse culture and large population base, India offers immense growth potential for suiting business. Through this joint venture with Arvind Ltd, we will have the advantage of the wide network presence of one of India's largest apparel brands and retail players. With over 50 years of experience in this space we intend to bring the best technology and collaborate with Arvind to bring world class products to India. We believe this collaboration will turn out to be a perfect entry to the Indian market."

Currently producing 6 million pieces of Jeans and 4 million pieces of shirts annually out of their 7 production facilities in Bengaluru, Arvind is expanding its offering to offer complete solution to its customers who are the most marquee global and Indian names in apparel brands and retail.

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