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Jyoti Sachdev Iyer launches Videzaja

Posted on Jan 16 2014 | IBNS

Kolkata, Jan 16 : Renowned fashion designer Jyoti Sachdev Iyer and entrepreneur Chandra Surana of jewellery brand Bhuramal Rajmal Surana, on Wednesday inaugurated the fashion show and jewellery soiree 'Videzeja', here.

'Videzeja' means exotic in Sanskrit in respect to the Vedas.

The fashion show witnessed 'Veda' collection from the house of fashion designer Rohit Bal and 'Raas' collection from Jyoti Sachdev Iyer.

The show opened with a sequence of 'Stylized drape' followed by a second sequence of 'Contemporary Indian Wear'.

The jewellery depicted flamboyance of Mughal era through the majestic designs of Chandra Surana.

The jewellery was infused with precious emeralds, rubies, pearls, tourmalines, polka and diamonds making it an ornate masterpiece.

The contemporary 'Attakkalari' performance by Diya and Raam from Bangalore added an extra glamour to the show.

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